GIS in Telecom Market Size & Share Analysis - Trends, Drivers, Competitive Landscape, and Forecasts (2025 - 2030)

GIS in Telecommunications Market Size

GIS in Telecom Sector Market Trends and Growth Drivers

Miniaturization of Systems Is Key Trend in Market

• Advanced technologies, such as the IoT and AI, are revolutionizing GIS functions.
• GIS providers are increasingly focusing on the integration of their solutions into sensors and connected-technology-enabled devices, to aid telecom companies in the collection of data specific to their needs.
• These miniaturized systems are gaining traction across the world as they are small and allow for more flexibility in terms of geospatial data collection.
•  In addition, they enable real-time data collection for mapping and navigation, which further helps telecom companies formulate strategies with respect to network planning and expansion.
• Moreover, AI combined with GIS can assist organizations in making quick and informed decisions.
• The two technologies are extremely interconnected and will increasingly collaborate in areas such as asset tracking and management, fleet localization, and location intelligence.
• This will eventually change the GIS landscape and improve the GIS potential.

Increasing Adoption of GIS for Mobile and Broadband Services Is Major Driver for Market

• The increasing adoption of GIS solutions for mobile and broadband services is major factor driving the market.
• GIS is used in the telecom sector for tracking the existing broadband infrastructure and for exploring new areas wherein telecom companies can extend their network coverage.
• GIS helps in integrating data from several sources into one platform, which further helps companies understand challenges with respect to broadband services in specific areas.
• Moreover, with the rising investments for the expansion of the broadband network, for improving the internet speed across the globe, the demand for GIS solutions for network strengthening is increasing.
• Moreover, the demand for network installation across rural areas drives the market, as governments have been promoting broadband network expansion either through direct investment or with public–private partnerships. 

High Setup Costs Is Key Challenge for Market Growth

• The setup cost associated with a GIS is quite high, as besides the expensive software and hardware, database development at the time of system installation incurs a high cost.
• Moreover, the need for skilled professionals for system installation and the high maintenance cost associated with the database are other key factors restraining the adoption of GIS solutions among SMEs.
• Geographical database development accounts for 60–80% of the total cost incurred in GIS deployment. Although basic data can be accessed for free from government agencies, data collection specific to local geographies is time-consuming and costly.
• Moreover, large GIS projects usually take longer for completion. Without proper planning, their implementation and management costs could increase further. Hence, project planning and cost estimation play a key role in GIS implementation.
• Moreover, GIS developers need to analyze the financial strength of developing countries, as most of these countries are cost-sensitive and often demonstrate reluctance with respect to granting approval to expensive projects.
• Besides, most of the developing countries, including India, China, and Brazil, have a large geographical area. Hence, the overall project cost plays a key role in the selection of hardware and software for GIS in these countries.

GIS in Telecom Market Analysis

Offering Analysis

• Data type is the largest and fastest-growing category, with a market share of 55% in 2024 and a CAGR of 14% in the forecast period, respectively.
• This is due to a critical role it plays in network planning, acquiring customer insights, and regulatory compliance.
• Telecom companies highly depend on spatial data to design efficient networks and realize optimum service delivery.
• Using geographic, demographic, and usage data, analysis helps companies adjust better marketing strategies while keeping abreast of regulatory requirements.
• The rising demand for big data analytics is speeding up the pace in this segment, with a continually mounting volume of complex data emerging through the roll out of 5G networks that needs proper management.

The offering analyzed in this report are:

• Hardware
• Software
• Data (Largest and Fastest-Growing Category)
• Service
  • Professional
    • Training and consulting
    • Integration and maintenance
  • Managed

Deployment Mode Analysis

• On-premises category holds the larger market share, of 60%, in 2024. This is mainly attributed to the better safety and security offered by the on-premises GIS model as compared to the cloud GIS model.
• Therefore, most of the organizations have been using on-premises solutions since the advent of GIS in the telecom sector.
• During the forecast period, the cloud category is expected to register the higher CAGR, of 15%.
• This can be ascribed to the increasing preference of telecom companies for cloud-based GIS solutions, as the data stored on the cloud can be easily accessed from web browsers and mobile devices.
• Moreover, due to the growing cloud computing market, the cloud GIS in telecom market is expected to grow swiftly during the forecast period.
• Essentially, the rapid advancement in the field of cloud and cloud-based applications, along with a surge in modern companies and businesses’ reliance on them, has augmented the market’s growth at a stable rate.

The deployment modes analyzed in this report are:

• On-Premises (Larger Category)
• Cloud (Faster-Growing Category)

End User Analysis

• Large Enterprises accounts for the larger market share, of 70%, in 2024 due to the high investments and complex operations involved in it.
• Large enterprises possess significantly higher financial resources, thus enabling them to invest more in better GIS technologies, which include highly robust data analytics, network planning, and operational management.
• SMEs will grow at a CAGR of 16% during the forecast period.
• As the more SMEs move forward toward embracing digital transformation, they need cost-effective GIS solutions, which remain scalable, to optimize services and enhance operational efficiency without taking on a major financial investment.
• There is an increased demand for GIS technology due to the growing demands for localized insights that would aid in tailoring services and targeted marketing efforts.

The end users analyzed in this report are:

• SMEs (Faster-Growing Category)
• Large Enterprises (Larger Category)

Regional Analysis

• Geographically, North America holds the largest share of the GIS in telecom market, accounting for 35% revenue, in 2024. This is mainly attributed to the rise in spending on telecom services in the region.
• Additionally, U.S. broadband providers are investing in the network infrastructure to meet the growing demand for data as well as expanding the network to unserved areas.
• There is the presence of major telecom companies, such as AT&T Inc., Comcast Corporation, and Verizon Communications Inc., primarily in the U.S., the demand for GIS solutions for network management, mapping, and related applications is high in the region.
• Hence, with the rise in end-user spending on telecom services and the increase in investments in the sector, the demand for GIS solutions is expected to further grow in the near future.
• APAC is expected to be the fastest-growing market for GIS solutions globally, registering a CAGR of 15%, during the forecast period.
• Regional countries such as China, Hong Kong, South Korea, Japan, and Singapore are creating a high demand for telecom services and witnessing advancements in 5G and next-generation fiber network technologies.
• Among these countries, China is the key market for GIS solutions, owing to the rapid growth being witnessed in its telecom sector.
• Moreover, with increasing investments in fiber network solutions and the 5G network technology, the telecom industry in APAC is further expected to grow, thus positively impacting the market in the region.

The regions and countries analyzed in this report are:

• North America (Largest Regional Market)
  • U.S. (Larger Country Market)
  • Canada (Faster-Growing Country Market)
• Europe
  • U.K. (Larger Country Market)
  • Germany
  • Italy
  • France
  • Spain (Fastest-Growing Country Market)
  • Russia
  • Rest of Europe
• Asia-Pacific (APAC) (Fastest-Growing Regional Market)
  • China (Largest Country Market)
  • Japan
  • India (Fastest-Growing Country Market)
  • South Korea
  • Rest of APAC
• Latin America (LATAM)
  • Brazil (Largest Country Market)
  • Mexico (Fastest-Growing Country Market)
  • Argentina
  • Rest of LATAM
• Middle East and Africa (MEA)
  •  South Africa (Largest and Fastest-Growing Country Market)
  • U.A.E.
  • Saudi Arabia
  • Nigeria
  • Turkey
  • Rest of MEA

GIS in Telecom Market Share

The GIS market in the telecom industry is fragmented in nature with diverse requirements for different telecom operators, varied regional regulation, and rapid evolution of technology. The operators can be as large multinational corporations to small regional players with their specific requirements toward tailormade GIS solutions for specific operational challenges such as network planning, asset management, and customer services. Moreover, the competitive environment leads to innovation from several niche vendors and, thereby, generates a range of GIS products and services to cater to various niches in the market.

GIS in Telecom Market News

• In September 2024, KKR announced the completion of its acquisition of IQGeo Group plc, a U.K.-based geospatial software developer. KKR has acquired IQGeo for £333m and will be building on the company’s strong revenue growth.
• In May 2024, SuperMap Software Co. Ltd. announced the establishment of an Exclusive Distributor Agreement with TopGEO Ingenierie for the territory of Tunisia.
• In April 2023, NV5 Global Inc. finalized its acquisition of the geospatial division from L3Harris Technologies Inc.