Energy-Based Aesthetic Devices Market Size and Share Analysis by Technology (Laser-Based, Light-Based, Electromagnetic Energy-Based, Ultrasound-Based, Cryolipolysis, Suction-Based, Plasma Energy-Based), Application (Hair Removal, Facial & Skin Resurfacing/Photo Rejuvenation, Fat Reduction & Body Contouring, Skin Tightening, Cellulite Reduction), Distribution Channel (Indirect, Direct), End User (Dermatology & Cosmetic Clinics, Hospitals, Home-Use) – Forecast to 2030

Market Overview

The energy-based aesthetic devices market size was $2,661.6 million in 2021, and it is expected to reach $6,326.2 million in 2030, with a growth rate of 10.1% during 2021–2030. The growth is supported by the soaring awareness, popularity, and accessibility of such devices, product innovations, growing income, and booming prevalence of chronic skin conditions. Moreover, the technological advancements in minimally invasive treatments for skin resurfacing and tightening contribute to the growth of the market.

The continuous technical evolution and surging adoption of energy-based aesthetic devices have increased the focus of manufacturers on developing new, less-expensive and ease-to-use products that can be utilized at home without any technical expertise. Thus, at-home laser- and light-based devices are gaining popularity for the treatment of wrinkles, scars, acne, and hair removal.

In recent times, social media has been one of the most-imperative factors contributing to the mental and physical health of a person. With the media continuously portraying ideal beauty and body image comparisons, men and women’s beauty preferences have changed worldwide. According to a report, the average plastic surgeon performed over 300 surgeries in 2021, as compared to about 200 in 2020, in the U.S. These trends have been dsssriving the adoption of energy-based aesthetic treatments, such as intense pulsed light (IPL) and cryolipolysis.

Further, a gradual loss of collagen happens in the skin due to hormonal changes, causing alterations in the body fat composition and leading to rolls of localized fat, cellulite, skin laxity, and other skin complications. Body image misperception and discontent with body weight have been linked to reduced psychological wellbeing. Thus, various energy-based aesthetic devices are being used at clinics, hospitals, and even people’s homes.

Laser-Based Devices Are Most Popular

As of 2021, the largest energy-based aesthetic devices market share, of around 40%, was held by the laser-based category, followed by light-based and electromagnetic energy-based devices. This is primarily attributed to the widening cosmetic applications of lasers, such as skin contouring and hair and fat reduction. In addition to this, the aging population and incidence of problems caused due to sun overexposure, including photoaging, have been mounting incessantly, which is, in turn, fortifying the demand for as well as the production of these devices globally.

Facial & Skin Resurfacing/Photo Rejuvenation Applications To Record Highest CAGR

The facial & skin resurfacing/photo rejuvenation category is expected to advance at a significant CAGR, of more than 10%, during the forecast period. The aging population is one of the key drivers for the market growth in this category, since unwanted changes, such as wrinkles, scars, fine lines, enlarged pores, rough texture, and dull tone, become evident on the human face with age. Therefore, to get a youthful glow, people are opting for light-based aesthetic devices for such treatments.

Sales via Indirect Distribution Channel To Escalate Faster in Coming Years

Of the two distribution channels, the indirect bifurcation is expected to witness significant growth during the forecast period, at a CAGR of around 11%, owing to the increasing inclination toward online shopping, especially for home-use aesthetic products. Online shopping portals, such as Amazon and Flipkart, offer a wide variety of these devices with easy return and payment policies, to achieve a huge customer base and enhance their business performance.

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Home-Use Category To Grow Fastest during Forecast Period

The home-use category is expected to witness the highest growth rate during the forecast period, owing to the technological innovations that make energy-based aesthetic devices easy to use. Moreover, these systems have low costs, which, in turn, strengthens their use case around the world.

The dermatology and cosmetic clinics category has dominated the market till now due to the increasing establishment of these clinics and the rising footfall here, as they are focused on cosmetic treatments, unlike hospitals, which are more inclined toward treating a range of serious medical conditions.

North America Is Principal Revenue Contributor

In 2021, the North American energy-based aesthetic devices market revenue was around 40% of the global revenue, and this continent is projected to continue its industry dominance in the long run. This is ascribed to the ballooning obese population in the region, which gives rise to the demand for fat reduction and body shaping treatments. For instance, the U.S. is expected to have a large obese population, of around 125 million, by 2030. Moreover, the rising R&D activities, coupled with product launches and the increasing healthcare expenditure, act as the major contributors to the market growth.

Europe is the second-largest and second-fastest-growing region due to the technical advancements in the energy-based devices used for skin resurfacing, hair removal, skin tightening, and other aesthetic treatments. In this region, the demand for aesthetic devices is centered around laser and light-energy-based devices, which are used in many treatments, such as hair removal, skin tightening, and body contouring. Besides, the increasing impact of the dissatisfaction with appearance and a desire to improve the self-confidence and look younger is fueling the growth of the industry in Europe.

Further, APAC is projected to be the fastest-growing region in the coming years. The increasing awareness and adoption of energy-based aesthetic treatments, rising disposable income, improving healthcare infrastructure, and reasonable costs of energy-based devices and treatments are the leading driving factors for the regional market. Moreover, the growing concern for a better appearance in the population plays a vital role in the regional energy-based aesthetic devices market growth.

Shift toward Minimally Invasive Aesthetic Treatments Propels Market Growth

Globally, the preference of consumers for minimally invasive aesthetic treatments has been increasing. According to the American Society of Plastic Surgeons, the most-widely performed minimally invasive procedures include botulinum toxin type A, soft tissue filler, chemical peel, laser skin resurfacing, and IPL. The total number of minimally invasive aesthetic procedures increased to 13.2 million in 2020, which was a 174% rise compared to 2000.

Further, surgical cosmetic procedures involve a high cost and, at times, can be medically unsafe due to their several side-effects. With the advent of minimally invasive procedures, the adoption of energy-based aesthetic devices has been on a rise. For instance, fat removal and body contouring performed with laser and cryolipolysis have eliminated the risks associated with invasive surgical procedures, such as infections and pain during recovery. Hence, the increasing preference for minimally invasive, or non-surgical treatments, is fueling the energy-based aesthetic devices market demand.

Globally, the aging population plays a pivotal role in driving the procurement of energy-based aesthetic devices. Old age is associated with the loss of fibrous tissues and a reduced vascular and glandular network in the skin layers. This leads to the occurrence of wrinkles, dryness, pigmentary alteration, and skin sagging. Anti-aging devices help in reducing these signs and giving a younger look, by revitalizing and tightening the skin.

Market Players’ Recent Strategic Activities

The market is highly competitive, and several key players are strongly focusing on product launches to diversify their product portfolios and earn a competitive advantage. For instance:
In May 2022, Sisram Medical Ltd. expanded its home-use brand, LMNT, in China. It is the first step in providing consumers with a home-use beauty treatment they can add to their wellness routine. The goal is to create valuable content and long-lasting engagement with its target audiences.

In March 2022, Alma Lasers Ltd., a wholly-owned subsidiary of Sisram Medical Ltd., launched two products in the U.S. market: the Alma TED1, which addresses consumers’ demand for hair growth treatments; and cannabidiol CBD+ professional skincare solution, which is used to visibly reduce redness and calm the appearance of stressed skin.

Key Players in Energy-Based Aesthetic Devices Market Are:

• Alma Lasers Ltd.
• Merz Pharma GmbH & Co. KGaA
• Bausch Health Companies Inc.
• Lumenis Be Ltd.
• Sisram Medical Ltd.
• Venus Concept Inc.
• Cutera Inc.
• Sciton Inc.
• TRIA Beauty Inc.
• Candela Corporation

Market Size Breakdown by Segment

The study offers a comprehensive market segmentation analysis along with market estimation for the period 2014-2030.

Based on Technology

• Laser-Based
  • Alexandrite
  • Diode
  • Nd:YAG
  • CO2
  • Er:YAG
  • PDL
• Light-Based
  • IPL
  • LED
• Electromagnetic Energy-Based
  • Infrared-based
  • Radiofrequency-based
  • Non-laser (hydradermabrasion)
• Ultrasound-Based
• Cryolipolysis
• Suction-Based
• Plasma Energy-Based

Based on Application

• Hair Removal
• Facial & Skin Resurfacing/Photo Rejuvenation
• Fat Reduction & Body Contouring
• Skin Tightening
• Cellulite Reduction

Based on Distribution Channel

• Indirect
• Direct

Based on End User

• Dermatology & Cosmetic Clinics
• Hospitals
• Home-Use

Geographical Analysis

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • Italy
  • Spain
  • U.K.
  • France
  • Netherlands
• Asia-Pacific
  • Japan
  • India
  • China
  • Australia
  • Thailand
• Latin America
  • Brazil
  • Mexico
  • Argentina
• Middle East and Africa
  • Saudi Arabia
  • U.A.E.
  • South Africa