Beauty Devices Market

Global Beauty Devices Market Size, Share, Development, Growth and Demand Forecast to 2023 - Industry Insight by Type of Device (Hair Removal Devices, Cleansing Devices, Acne Devices, Light/LED Therapy and Photo Rejuvenation Devices, Oxygen and Steamer Devices, Hair Growth Devices, Skin Dermal Rollers, Cellulite Reduction Devices and Others) and by Application (Salon, Spa, At Home and Others)

Published: May 2017
Report Code: LS10041
Available Format:
Pages: 147

Market Overview

Beauty devices refers to the products and services that help in improving physical appearance of a person. These devices have various advantages as they are convenient to use and portable. The beauty devices help in cleansing and rejuvenating the skin, and are also helpful in treating aging-related problems such as wrinkles, acne, scars, spots and hair loss. The beauty products include hair removal devices, cleansing devices, acne devices, light/LED therapy and photorejuvenation devices (LT&P), oxygen & steamer devices, hair growth devices, skin dermal rollers, cellulite reduction devices, and others. The other products comprise of spa brush, tweezers, facial sponges and pluckers. The global beauty devices market is expected to witness considerable growth during the period 2017 - 2023.

Hair removal devices held largest share in the global beauty devices market in 2016, due to due to increase in the availability of user friendly epilators and shavers. The hair removal devices market is expected to witness higher growth during the period 2017 - 2023. The adoption of epilators, electric shavers, and at home laser devices is driving the growth of the global beauty devices market. Additionally, increasing prevalence of PCOS and other hormonal problems among females leading to unwanted hair growth have further led to an increase in the sales of the hair removal devices leading to the growth of the global beauty devices market.


Beauty Devices Market

Among different applications, the beauty devices that are used at home are expected to grow at the highest rate during the forecast period. This growth is primarily attributable to the easy availability of beauty devices, globally. In addition, less expertise required for their use leads to their increased adoption at home supporting the growth of the market. The global beauty devices market in salons is driven by significant increase in the number of salons. Globally, salons make use of the beauty devices by offering various skin and hair treatments. Some of such treatments include hair growth, facial, massage, hair weaving, clean up, anti-aging and skin rejuvenation treatment. The increasing geriatric population, rising prevalence of alopecia, and increasing awareness about beauty treatments has led to the increase in the demand of beauty devices in salons.

Market Dynamics

The global beauty devices market is expected to witness a CAGR of 19.1% during the period 2017 - 2023, and is estimated to reach $ 94,353.3 million by 2023. Increasing prevalence of skin diseases, growing aging population, increasing hormonal disorders and rising disposable income are some of the major factors driving the growth of the global beauty devices market. However, risk associated with the use of these beauty products and availability of traditional and cheaper beauty products, are key restraints hampering the growth of global beauty devices market.


The easy availability of wide variety of beauty products and devices for hair removal, hair growth, acne reduction, depigmentation and skin rejuvenation has increased the inclination of the consumers towards portable, easy-to-use, and convenient at-home beauty devices. The market for at-home beauty devices is growing progressively, due to increasing availability of home solutions and more scientifically enhanced technologies, offering improved security and efficiency. The population belonging to younger generation is seeking preventive measures to keep the signs of aging at its minimum, and the aged population is seeking to maintain a youthful appearance. These are some of the key trends observed in the global beauty devices market.

Growth Drivers

The demand for beauty devices is increasing due to rising prevalence of skin diseases. The prevalence of skin diseases, such as photoaging of skin is increasing due to excessive exposure to pollution and ultraviolet radiation, which results in sunburns, reduced skin elasticity, and hair loss. According to the American Academy of Dermatology (AAD), approximately 85% of Americans have suffered from acne at some phase in their lives. AAD also states that, Melasma is a skin problem that causes brown to gray-brown patches on the face. It was further reported that around 10% of people suffering from melasma are men.

Old age is associated with loss of fibrous tissue and reduced vascular and glandular network in the layers of skin. The appearance and characteristics of skin alters, leading to wrinkles, dryness, pigmentary alteration, and sagging of the skin. The anti-aging and beauty products and devices help in reducing skin aging, thus giving younger look to a person by revitalizing and tightening the skin. The developing countries, such as India and China, are expected to have a larger geriatric population base, as compared to the developed countries, such as the U.S. According to the United Nations Department of Economic and Social Affairs (UN-DESA), the population of individuals above 60 years of age in China would be 437 million, 324 million in India, 107 million in the U.S., and 58 million in Brazil, by 2050. The rise in the aging population across the globe has led to the increasing adoption of beauty devices, thus driving the growth of the market.

Competitive Landscape

The global beauty devices market is primarily dominated by L’Oreal SA, Panasonic Corporation, Home SKinovations Ltd and Photomedax Inc. However, the significant growth in the market and immense revenue generation opportunities are attracting several new players to enter the global beauty devices market. This makes the global market highly competitive and dynamic. Some of the other key players in the global beauty devices market are Carol Cole Company, Lumenis Ltd., The Proctor & Gamble Company, Syneron Medical, TRIA Beauty, Inc., and Koninklijke Philips N.V.

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