Advanced Wound Care Market Report by Type (Advanced Wound Dressing, Wound Therapy Device, Active Wound Care Products), Application (Acute Wounds, Chronic Wounds), End User (Hospitals, Clinics, Home Healthcare) - Global Industry Revenue Estimation and Demand Forecast to 2030

Market Overview

The global advanced wound care market size stood at $8.05 billion in 2021, which is expected to reach $13.4 billion by 2030, advancing at a CAGR of 5.8% during 2021–2030. This is predominantly due to the rising incidence of surgical and other types of injuries all over the world. In addition, the improving medical safety standards are expected to aid the domain growth during the forecast period.

The technological advancements in the field of wound care are resulting in the launch of innovative and more-effective products. Additionally, an increase in the cases of burns is snowballing the adoption of these products, as is the global increase in the incidence of diabetes and obesity.

Various activities, such as conferences and workshops, are hosted by different associations, such as the Wound Healing Institute Australia (WHIA), Wound Care Education Institute (WCEI), and National Alliance of Wound Care (NAWC), to create awareness among people regarding the treatment of external injuries, best practices, and improvements in the existing methods.

Further, the prominent players are coming forth with innovative products to offer better treatment options to patients. Traditional products, such as gauzes, plasters, sponges, and wadding, have limited effectiveness compared to the advanced ones. The modern products have a higher absorption capacity, which is important for preventing wound seepage; apart from a high oxygen exchange and moisture retaining potential. With the increasing popularity of such products, their adoption in modern healthcare settings is burgeoning.

Moreover, technological advancements have enabled the introduction of advanced dressing, wound therapy devices, and active care products. For instance, Procellera, offered by Vomaris Wound Care Inc., is an antimicrobial dressing designed to enhance the body’s ability to utilize its electrical energy to increase the healing process. In addition, the Chytoform chitosan-based gelling technology by Alicia Diagnostics Inc. consists of gelling fibers derived from crustacean shells. These products are designed for early recovery, easy utilization, higher comfort levels, inflammation reduction, and infection prevention.

The increase in the road accident count across the globe is expected to increase the demand for such products to heal the injuries. Wounds formed during accidents are exposed to debris, soil, bodily fluids, and microbes. In addition, the tissue lost during road accidents increases the time for healing, thus leading to a high demand for collagen, foam, and combination dressings with antimicrobials.

The market for advanced wound care products is extremely fragmented, with several small and large manufacturers present; therefore, the rivalry is expected to become fiercer over the coming period. Additionally, to strengthen their product portfolios, the key players are involving themselves in R&D, collaborations, mergers, and acquisitions. For instance, Smith & Nephew plc has developed the PICO 14 single-use NPWT system and dressing in the U.S.

Advanced Wound Dressings Being Used Most

The advanced wound dressing category held the largest advanced wound care market share in 2021. This is due to the surging occurrence of healthcare-associated infections and increasing awareness among patients on their effects. In addition, the rising incidence of different types of ulcers, such as pressure ulcers, venous ulcers, and diabetic ulcers, is intensifying the category’s growth. This type of dressing provides a moist microenvironment, allows gaseous exchange, and prevents infection, to promote healing.

Acute Wounds Dominate Market

The acute wounds category accounted for the larger revenue share, of more than 55%, in 2021, due to the rising incidence of various traumatic injuries, including from road accidents. In addition, in recent years, there has been an increase in the occurrence of non-fatal injuries demanding proper medical attention in the U.S.

The chronic wounds category is expected to exhibit the higher CAGR, of around 5.9%, during the forecast period, driven by the rising incidence of venous pressure ulcers and diabetic foot ulcers. For instance, more than 2.0 million people in the U.S. suffer from diabetic foot ulcers every year.

Further, conventional surgical procedures are invasive, due to which tissue is damaged and a sore is formed at the site of surgery. In some patients, these sores come in contact with infectious agents, thereby leading to the formation of chronic wounds. These sores are also formed when treatment is not taken at the incipient stages, thus resulting in the deterioration of the condition. Other reasons for the formation of these sores include road accidents, old age, diabetes, and obesity. Various advanced products, such as NPWT devices and new-generation dressings, are used for the treatment of these long-lasting sores.

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Hospitals Generate Highest Revenue

Hospitals had the largest market size in 2021, with a share of more than 40%. This was on account of the specialized facilities that are provided to patients suffering from wounds by a well-trained staff in inpatient hospital settings. In addition, the rising number of patients being admitted to hospitals for the treatment of chronic bruises, the surging number of people with HAIs, and the snowballing number of surgeries being performed in hospitals are augmenting the category’s growth.

The home healthcare category is projected to register the highest CAGR, of more than 6%, during the forecast period, on account of the rise in the popularity of this approach to healthcare owing to the COVID-19 pandemic and a surge in the geriatric population.

North America Is Market Leader

North America accounted for the highest advanced wound care market share, of more than 43%, in 2021, owing to the increasing geriatric population and the surging incidence of burns, diabetes, obesity, and road accidents. The geriatric population is more susceptible to diseases due to its low immunity and recovery power, which results in the increasing utilization of advanced wound care products.

In addition, the presence of key players, high healthcare spending, and an increase in research and development activities in the region are driving the industry growth. The other factors responsible for the regional growth are the innovations in wound healing biologics and increasing participation of public and private organizations in raising the awareness of the new approaches to healing injuries.

APAC is expected to witness the highest CAGR during the forecast period, due to the aging population, increasing diabetes incidence, and rising count of burns cases. The rise in the product demand can also be attributed to the changing lifestyles, which have increased the prevalence of chronic diseases. Furthermore, an increase in medical tourism activities is driving the regional expansion.

Increasing Demand for Combination Dressings Is Key Trend

Combination dressing is made by combining the properties of different types of dressings, to give a better performance than individual products. Combination dressings, such as silver–collagen, silver–alginate, and collagen–hydrochloride combination dressing, are commonly used for diabetic foot ulcers, pressure ulcers, and infected bruises. They assist in healing the injury and preventing microbes from infecting the open tissue. The greater therapeutic effectiveness of such products is driving the demand for them. Such product offerings include DermaCol/Ag by DermaRite Industries LLC., Algidex Ag by DeRoyal Industries Inc., and BIOSTEP Ag by Smith & Nephew plc.

Top Players in Advanced Wound Care Market Are:

• Smith & Nephew plc
• Molnlycke Health Care AB
• ConvaTec Group PLC
• Baxter International Inc.
• URGO Medical
• Coloplast Corp.
• Medtronic
• 3M
• Derma Sciences Inc. (Integra LifeSciences)
• Medline Industries

Market Size Breakdown by Segment

The study offers a comprehensive market segmentation analysis along with market estimation for the period 2017-2030.

Based on Type

• Advanced Wound Dressing
  • Foam Dressing
  • Hydrocolloid Dressing
  • Film Dressing
  • Alginate Dressing
  • Hydrogel Dressing
  • Collagen Dressing
• Wound Therapy Device
  • Negative Pressure Wound Therapy (NPWT) Device
  • Oxygen & Hyperbaric Oxygen Equipment
  • Electrical Stimulation Device
• Active Wound Care Products
  • Artificial Skin and Skin Substitutes
  • Topical Agents

Based on Application

• Acute Wounds
  • Surgical & Traumatic Wounds
  • Burns
• Chronic Wounds
  • Diabetic Foot Ulcers
  • Pressure Ulcers
  • Venous Leg Ulcers

Based on End User

• Hospitals
• Clinics
• Home Healthcare

Geographical Analysis

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • U.K.
  • France
  • Italy
  • Spain
• Asia-Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
• Latin America
  • Brazil
  • Mexico
• Middle East and Africa
  • Saudi Arabia
  • South Africa