The non-surgical skin tightening market is projected to generate $2,059.7 million revenue in 2030, advancing at a CAGR of 6.8% during 2021–2030. The growing focus on skin appearance among the 25–65 age group, rising adoption of non-invasive procedures, rapid technological advancements, and rising acceptance of aesthetic procedures are propelling the market growth.
During the COVID-19 pandemic, home-based cosmetic procedures witnessed an elevated demand and higher consumer spending, due to the increasing awareness regarding physical appearance. On the other hand, dermatology clinics and hospital-based skincare OPDs were closed due to the strict regulations implemented by governments, which resulted in the sluggish growth of the market.
Dermatology Clinics To Hold Dominating Share of Market
The market is categorized into hospitals, dermatology clinics, and beauty clinics, based on end user. Among these, the dermatology clinics category is likely to hold the dominating share in the market during the forecast period (2022–2030). Professionals at dermatology clinics use externally applied or injected medicines, UV light therapy, and a range of surgical procedures, such as mole removal and skin biopsies. The demand for cosmetic dermatology services has increased in recent years, evident by both epidemiological and marketing studies. The rising demand for aesthetic procedures propels the growth of the category in the market.
Moreover, the non-surgical skin tightening market is categorized into <35 years, 35–65 years, and >65 years, based on age group. Among these, the <35 years category is projected to grow at the highest rate, over 7% CAGR, during the forecast period. The most-common skincare problems in people in their 20s are dullness, sun damage, and fatigued appearance. Similarly, fine lines, loss of volume in the cheeks, and darker pigmentation from sun damage are common among 30-year-olds, thereby contributing to the growing sales of such devices within this age group.
Geographically, the APAC region is predicted to witness the fastest growth in the market during the forecast period. The availability of technologically advanced products and rising focus on physical appearance accelerate the growth of the market here. In addition, the rising awareness on the benefits of these procedures, aggressive marketing strategies by prominent U.S. and European manufacturers in Asia, and increasing medical tourism activities for aesthetic purposes are the key factors driving the regional market growth.
Product Launches and Approvals Are Most-Effective Strategic Measures
Players in the non-surgical skin tightening industry have been extensively involved in product launches and gaining regulatory approvals. For instance, in April 2021, Alma Lasers unveiled the new Alma PrimeX platform for fat reduction and skin tightening in the abdomen, waist, thigh, and buttock areas. Powered by Alma’s patented Guided Ultrasound waves, it selectively affects adipose tissue and results in a reduction in fat thickness. Additionally, its patented UniPolar Radio Frequency effectively heats the dermal and subcutaneous layers, targets collagen and elastin fibers, and promotes collagen formation.
Key enterprises in the non-surgical skin tightening market include Sisram Medical Ltd., Bausch Health Companies Inc., Cutera Inc., Merz Pharma GmbH & Co. KGaA, Cynosure LLC, and Lumenis Be Ltd.