MEA Energy-Based Aesthetic Devices Market To Reach $189.0 Million by 2030

  • Published: August 2020

The increasing preference for non-surgical minimally intrusive aesthetic treatments in the Middle East and Africa (MEA), growing medical tourism industry, higher awareness among consumers regarding the safety profile of energy-based aesthetic devices, and booming aging population collectively contribute to the popularity of energy-based aesthetic devices in the region. As a result, the MEA energy-based aesthetic devices market is projected to generate $189.0 million revenue by 2030, advancing with a CAGR of 7.1% during the forecast period (2020–2030).

COVID-19, an infectious disease caused by a newly discovered coronavirus, is proliferating globally, through frequent inter-border traveling as well as people living in densely populated areas and those directly coming into contact with infected people. The number of COVID-19 cases has surpassed 17 million, as of July 2020. The infection has spread to almost every country, as a result of which the number of affected patients is increasing, which, in turn, is putting a strain on countries’ healthcare ecosystem and draining their resources. Apart from the rising prevalence of the disease itself, the MEA energy-based aesthetic devices market is also adversely affected due to the operational hindrances caused by the COVID-19 pandemic in the manufacturing and supply of such products.

Electromagnetic Energy-Based Category To Exhibit Fastest Growth in Market during Forecast Period

On the basis of technology, the MEA energy-based aesthetic devices market is categorized into laser-based, light-based, electromagnetic energy-based, ultrasound-based, cryolipolysis, suction-based, and plasma energy-based devices. Among these, the electromagnetic energy-based category is expected to witness the fastest growth during the forecast period. This would primarily be due to the increasing demand for devices emitting electromagnetic energy and their easy availability across the region. Moreover, the radio frequency-based subcategory is expected to hold the largest share during the forecast period, when the electromagnetic energy-based category is further subcategorized on the basis of type.

Further, on the basis of distribution channel, the MEA energy-based aesthetic devices market is bifurcated into indirect and direct channels. Among these, the sales of energy-based aesthetic devices in the MEA were higher in the indirect bifurcation during the historical period (2014–2019), which is expected to retain its industry dominance over the forecast period. This is primarily attributed to the growing e-commerce sales in the region. Moreover, consumers have been exhibiting an increasing preference for home-based products, including skin rejuvenating devices and laser hair removers, which are readily available at company websites or e-commerce sites, which further contributes toward the growth of the indirect bifurcation.

Geographically, Saudi Arabia held the largest share in the MEA energy-based aesthetic devices market in 2019. This is mainly attributed to the rising demand for aesthetics enhancement procedures among both men and women in the country. Liposuction and lip augmentation are gaining immense popularity among Saudi men and women, in order to keep up with the latest fashion trends in Western countries. The demand for such procedures is expected to boost the kingdom’s energy-based devices industry revenue during the forecast period.

Product Launch Is Most Prominent Strategic Measure Taken by Players in Market

Players in the MEA energy-based aesthetic devices market are introducing new products to enhance their industry presence. For instance, in April 2019, Lumenis Ltd. launched Legend Pro+ platform ­­— a multi-application platform with advanced technology. Legend Pro+ is a face and body platform, offering a comfortable solution with immediate results, long-term efficacy, and minimal pain and downtime, with no need for anesthesia.

Similarly, in March 2019, Sciton Inc. launched the HALO distinguished partner program in the energy-based aesthetic devices industry. The HALO treatment delivers both ablative and non-ablative wavelengths to the same microscopic treatment zone, thereby addressing epidermal and deeper-dermal pigmentation as well as skin tone and texture. HALO’s combination of ablative and non-ablative wavelengths allows laser surgeons to offer a customized treatment to each patient.

Browse report overview with detailed TOC on "MEA Energy-Based Aesthetic Devices Market Research Report: By Technology (Laser-Based, Light-Based, Electromagnetic Energy-Based, Ultrasound-Based, Cryolipolysis, Suction-Based, Plasma Energy-Based), Application (Facial & Skin Resurfacing/Photo Rejuvenation, Hair Removal, Skin Tightening, Fat Reduction & Body Contouring, Cellulite Reduction), Distribution Channel (Indirect, Direct), End User (Dermatology & Cosmetic Clinics, Hospitals, Home-Use) - Industry Analysis and Growth Forecast to 2030" at:

Some of the major players operating in the MEA energy-based aesthetic devices market are Jeisys Medical Inc., AK International LLC, Allergan plc, Laser Aesthetics SA, Alma Lasers Inc., Syneron Medical Ltd., Merz Pharma GmbH & Co. KGaA, Lumenis Ltd., Cutera Inc., Hologic Inc. (Cynosure Inc.), Sciton Inc., Bausch Health Companies Inc., TRIA Beauty Inc., Venus Concept Ltd., Imdad LLC, Fotona D.o.o., Novoxel Ltd., CLASSYS Inc., and Laseroptek Co. Ltd.