U.S. Remodeling Market Size & Share Analysis - Key Trends, Future Opportunities, Growth Strategies, and Forecasts (2025 - 2032)
This Report Provides In-Depth Analysis of the U.S. Remodeling Market Report Prepared by P&S Intelligence, Segmented by Service Type (Design & Planning Services, General Contracting, Specialty Contracting, Remodeling & Renovation Services, Repair & Maintenance Services, Custom Home Improvement), Application (Residential Remodeling, Commercial Remodeling, Institutional Remodeling, Industrial Remodeling), Material (Wood, Metal, Concrete & Cement, Glass, Ceramic & Tiles, Plastic & Composites, Natural & Engineered Stone), Distribution Channel (Direct Sales, Retail Stores, Online Retail, Wholesale & Distributors, Specialty Stores), Installation Type (DIY, Professional Installation, Prefabricated & Modular Installation), Technology (Smart Home Integration, 3D Printing & Prefabrication, Sustainable & Green Building Technologies, Augmented & Virtual Reality for Design, AI-Powered Home Automation, Energy-Efficient Systems), and Geographical Outlook for the Period of 2019 to 2032
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U.S. Remodeling Market Analysis
The size of the U.S. remodeling market in 2024 was USD 531.3 billion, and it will reach USD 724.2 billion by 2032 at a CAGR of 4.1% during 2025–2032. The market is growing because of the increasing residential property prices, aging houses, and rising customer interest in sustainable and energy-efficient remodeling. An increase in the number of people working from home mode, shift from generational houses to single-family homes, and federal and state tax incentives for energy-efficient renovations are the other factors affecting the growth of the market positively.
Through the Home Energy Rebate Program under the Inflation Reduction Act, the Department of Energy (DoE) offers up to USD 14,000 per household as a rebate for energy-efficient renovations to low- and moderate-income households. Solar panels, insulation, and smart home technologies are eligible for such financial assistance, driving the number of home renovation projects.
U.S. Remodeling Market Analysis
Insights by Service Type
General contracting is the leading category with a share of 35% as large-scale reconstruction jobs need one primary contractor to supervise work and oversee project completion. General contractors know everything from structural to MEP changes, which is why residents in the country continue to seek their services. This category is growing because homeowners choose remodeling their homes instead of moving, as the interest rates on new houses are high, and the stock of new houses is low.
The residential category leads the market with a share of 70% because householders spend significant money on kitchen and bathroom renovations. The rising mortgage rates and limited housing availability boost home remodeling activities. Even when people move to a new home, they remodel it extensively to suit their preferences, lifestyles, individualities, and practical requirements. A lot of new homeowners specifically retile bathrooms and kitchens, also installing new fixtures; redo the living room and bedroom flooring, repaint walls, and make at least a few structural changes.
The applications analyzed here are:
Residential (Largest Category)
Commercial (Fastest-Growing Category)
Institutional
Industrial
Insights by Material
Wood is the leading material with a share of 30% because it is widely used for floors, cabinets, walls, and support systems due to its easy availability and visually pleasing aesthetics. As per studies, almost 95% of the houses in the U.S. are made of wood, while only 6% are based primarily on concrete and bricks. Apart from easy availability, wood is cheaper, and constructing with it is a lot faster than with concrete, bricks, and steel frames. However, since wooden houses are lightweight and not as durable, they are easily damaged by earthquakes, hurricanes, fires, and tornadoes. Hence, rebuilding and repairing them further drive the demand for wood.
Retail stores lead the market with a share of 75%. The home improvement industry is controlled by major store brands, such as The Home Depot, Lowe's, and Menards, which provide customers with various remodeling materials, tools, and appliances. Most homeowners like physical shopping because prefer need face-to-face consultation and product testing before making a purchase. In 2024, The Home Depot reported net sales of USD 159.5 billion and net earnings of USD 14.8 billion.
The distribution channels analyzed here are:
Direct Sales
Retail Stores (Largest Category)
Online Retail (Fastest-Growing Category)
Wholesale & Distributors
Specialty Stores
Insights by Installation Type
Professional installation dominates the segment with a share of 65% due to the complexity of remodeling and the various compliance requirements. The Joint Center for Housing Studies of Harvard University (JCHS) says that people in the U.S. spend more than USD 500 billion a year on residential renovations and repairs. While small projects can be done DIY, comprehensive renovation and remodeling require professionals, especially if the installation of smart appliances is involved.
Smart home integration is the leading technology with a share of 35%, because homeowners are increasingly focusing on comfort, safety, and power savings. People are now buying sophisticated lighting systems connected to voice assistants, security equipment, and automated heating & ventilation equipment. Home automation hubs, such as Amazon Alexa, Google Nest, and Apple HomeKit, provide users with easy integration. Google, Amazon, and many other consumer electronics and technology companies have recently made investments in developing next-generation home automation hubs and smart devices.
The technologies analyzed here are:
Smart Home Integration (Largest Category)
3D Printing & Prefabrication
Sustainable & Green Building Technologies (fastest-growing Category)
Augmented & Virtual Reality for Design
AI-Powered Home Automation
Energy-Efficient Systems
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U.S. Remodeling Market Regional Market Performance
The South is the leading region with a share of 45% because of its growing population. People in Texas, Florida, and Georgia are renovating their kitchens, bathrooms, exterior spaces, and living rooms with a focus on comfort and energy efficiency. Southern states face a constant hurricane risk, which is why people here are increasingly investing in storm-resistant home renovations. In 2024, the State of Florida allocated USD 400 million to remodel homes with hurricane-proof roofs and windows.
The regions analyzed here are:
Northeast
Midwest
West (Fastest-Growing Region)
South (Largest Region)
U.S. Remodeling Market Share
The market is moderately fragmented as it has a large number of contractors of different capacities, capabilities, and area of operation, professionals, and retailers. The remodeling sector has independent local and regional contractors, regional firms, major retail chains, and national home improvement chains. The market has become more complex because of the expanding presence of online retailers and producers who sell directly to consumers.
Key U.S. Remodeling Companies:
D.R. Horton, Inc.
Lennar Corporation
Toll Brothers, Inc.
KB Home
Meritage Homes Corporation
Tri Pointe Homes, Inc.
Builders FirstSource, Inc.
J.E. Dunn Construction Group Inc.
The Escobedo Group, Inc.
U.S. Remodeling Market Developments
In October 2024, Lennar bought 2,200 home sites in Caleb's Creek development in Kernersville, North Carolina, for expanding its presence in Kernersville, Winston–Salem, Greensboro, and surrounding areas.
In June 2024, The Home Depot acquired SRS Distribution Inc. for USD 18.25 billion to meet the rising demand of contractors for roofing, landscaping, and remodeling.
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