Published: December 2023 | Report Code: 12811 | Available Format: PDF
The surface computing market size is estimated at USD 61.2 billion in 2023, and it is expected to grow at a CAGR of 35.3% during 2024–2030, to reach USD 505.5 billion by 2030.
The growth can be primarily ascribed to the rising adoption of natural user interfaces for interacting with users. In addition, surface computers possess multi-user and multi-touch technologies, which aid in the recognition of several objects physically with the help of touch. They are used for various purposes, including resizing, revolving, moving, and choosing, enabling the recognition of objects in the real time.
In the entertainment and hospitality sectors, the demand for this technology is growing because it provides a large number of features. Similarly, in the music industry, songs can be transferred from portable devices by placing them on the surface, through the use of a wireless connection to drag and drop the songs. Besides this, the sharing of data between different devices, including cameras, smartphones, and tablets, is trending. The demand for this technology is also growing in the gamification sector because of the rising spending by the IT sector and the increasing adoption of AI-driven personalized gaming solutions.
A large number of issues are caused for patients and healthcare facilities by the shortage of staff, including a growing workload on the present staff. This can lead to medical errors and inefficiency, higher rates of in-hospital morbidity and mortality, and long waiting times for patients. The shortage of personnel is majorly because of the lack of potential educators, demand for high salaries, rising geriatric population, and retirement for a large number of employees every year. According to various government reports, around 85% of the healthcare facilities in the U.S. are facing the shortage of allied professionals. This will result in a rise in the incentives for hiring newly graduated professionals.
Therefore, in April 2023, Banner Health started using Microsoft Surface Pro tablets for the expansion of telehealth services in clinics and hospitals. The growing requirement for mobile telehealth systems is because the industry is facing the shortage of staff and increasing patient counts. Banner Health uses Surface Pro tablets to help staff treat more patients in the given time and enhance their experience.
The adoption of user-friendly interfaces is rising because they enable individuals to interact naturally with the system, either by directly touching it or with the help of some object. Natural user interfaces possess several functionalities, including gesture recognition, touchscreen interfaces, brain–machine interfaces, as well as speech identification. Enhanced user experience is the major advantage of this type of computing, which also drives its popularity.
Because of its wider range of features compared to the old graphical user interface, the interaction with it feels natural, easy, and fun. The interaction through touchscreens is even more intuitive, interactive, convenient, and more enjoyable. Further, through speech recognition, people can make a phone call, set the GPS location, and use verbal commands to change radio channels while driving. Moreover, brain–machine interfaces can help paralyzed patients operate wheelchairs.
Market Size in 2023
USD 61.2 Billion
Market Size in 2024
USD 82.4 Billion
Revenue Forecast in 2030
USD 505.5 Billion
Market Trends, Drivers, and Restraints; Revenue Estimation and Forecast; Segmentation Analysis; Impact of COVID-19; Companies’ Strategic Developments; Market Share Analysis of Key Players; Company Profiling
By Display Type; By Vision; By Application; By Region
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The curved display category is expected to witness the higher CAGR, of 35.6%, over the coming years. This is because these devices possess an improved visual quality, minimized eye strain, and increased efficiency. Moreover, they enhance productivity and provide more desk space and comfort. Additionally, they are suitable for a wide range of industries, which further boosts the demand for them. They also offer a larger field of view, by minimizing the distortion at the edges, and enhance color consistency.
Flat displays also hold a significant share, ascribed to their reliable interaction and easy installation. The surging demand for flat displays is also because they are portable and consume less power than the curved ones. This is why they are used in a wide range of consumer electronics, including televisions and laptops.
The 3D vision category is expected to grow at the higher rate, because it offers real-world experiences with a stronger sense of depth. Additionally, it provides high precision and enhanced flexibility, which further improves the differentiation of objects.
North America has the leading position in the surface computing market, and it will hold the same position till 2030, with a value of USD 33.6 billion. This is attributed to the rising disposable income and presence of key players.
In North America, the U.S. holds the leading position, and it will grow at a CAGR of 35.5% during the forecast period. This will be because of the easy availability of these products and the early adoption of advanced technologies.
Further, the growing awareness among consumers of this technology and the rising pace of advancements in it are driving the growth of the market across the country. Additionally, the existence of Walmart and Amazon stores all over the country is driving the retail sector, which is incorporating surface computing rapidly into its operations and consumer experience.
Retail is a key application of surface computing, as it aids in making faster transactions, coupled with providing a personalized computing environment to business owners. It also helps retail businesses cut down paper usage, by doing away with the requirement for pens, paper, inks, and other aids. Further, the increasing digitization rate across the globe is boosting the demand for this technology in the retail sector. It improves the user experience, increases profits, enables efficient inventory management, and makes advertisements more interactive and effective.
Players in the global market are engaged in product launches in order to gain a competitive edge. For instance;
This fully customizable report gives a detailed analysis of the surface computing market from 2017 to 2030, based on all the relevant segments and geographies.
Based on Display Type
Based on Vision
Based on Application
The market for surface computing solutions will value USD 505.5 million in 2030.
The CAGR of the surface computing industry till 2030 is 35.3%.
The AR/VR technology is trending in the market for surface computing solutions.
3D vision is expected wot witness the faster surface computing industry growth.
Retail applications hold a lot of potential in the market for surface computing solutions.
The strongest surface computing industry driver is the rising demand for enhanced consumer experiences.
North America is the largest market for surface computing solutions and APAC the fastest-growing.
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