South African Charcoal Briquettes Market Analysis
The South African charcoal briquettes market stood at USD 165.1 million in 2023, and it is expected to reach USD 301.1 million by 2030, demonstrating a CAGR of 9.0% during the forecast period (2024–2030). The rich tradition of barbecued food and increasing tourist arrivals in the country, in order to experience its rich culture, scenic landscapes, and soul-satisfying food, are some of the key attributable factors for the growth of the market.
Moreover, another factor driving the need for charcoal briquettes is the increasing demand for outdoor cooking and grilling activities, especially in those regions where traditional culture is popular. Further, the consistent and convenient performance of charcoal briquettes as compared to traditional charcoal or wood adds fuel to the growth of the market.
This is also because of the South African tradition of preparing barbecue food as part of get-togethers over weekends and holidays, especially during summers, when the demand for charcoal briquettes booms in the country.
Further, the United Nations World Tourism Organization (UNWTO), in 2023, estimated that 1.3 billion international tourists arrived in the country. Owing to such factors, more hotels are opening in the country in order to meet the growing accommodation demand.
As per the Department of Statistics, South Africa, the number of stay units is increasing from the previous year. Owing to such factors, the demand for barbecue fuel is increasing in the country. Since weak heat for a longer period is required for barbecue, the demand for charcoal briquettes is rising.
Furthermore, people use charcoal briquettes for odor control in garages, attics, and closets, as well as for religious purposes. In addition, charcoal briquettes are used for other leisure activities, such as shisha and hookah, in the country.
Barbecue can be viewed as an intrinsic part of the culinary tradition of the people in South Africa. Among the natives, it is still considered one of the best ways of connecting with loved ones and enjoying a favorite meal together, especially during summertime. Charcoal briquettes are widely utilized as a fuel by the local people for cooking applications and are preferred over gas grills, as they not only provide a caramelized exterior to the food but also lend a smoky flavor to it, making it healthy and delectable.
Thus, besides the locals, charcoal briquettes are widely used by restaurants in the country to cater to the growing popularity of the country’s cuisine, reflected well in its love for barbecued and grilled food. Thus, the strong tradition of barbeque, coupled with its growing popularity among tourists, continues to support the demand for charcoal briquettes in South Africa.