ENT Devices Market Analysis
Explore In-Depth ENT Devices Market Analysis, Covering Detailed Segmentation and Geographical Insights for the Period of 2019 to 2030
ENT Devices Industry Insights
Product Type Analysis
In 2024, diagnostic devices account for the largest share, of 40%, in the market. This is due to the availability of several products, entry of new players, rise in the elderly population, and surge in the incidence of various ENT disorders. Moreover, the new product launch is further projected to propel the market growth in this category.
Hearing aids are the fastest-growing category, with a CAGR of 8.2% during the forecast period. This is because manufacturers are more focused on launching advanced hearing aids to improve their market presence. For Instance, in February 2022, Oticon A/S launched Oticon Zircon. This product provides new features like users to handle multiple, dynamic sounds from all directions and 360° speech that is clear and balanced even in noisy situations.
The segment has the following categories:
- Diagnostic Devices (Largest Category)
- Surgical Devices
- Hearing Aids (Fastest-Growing Category)
- Visualization Devices
- Others
End User Insights
In 2024, the hospitals category accounts for around 50% revenue share, the largest in the market. Hospitals are the major treatment facilities in the global healthcare system. In the ENT specialty, hospitals play a critical role in care delivery. Often in emerging economies, the hospitals are the sole facilities for performing ENT surgical procedures. Moreover, the rising disposable income, decreasing cost of ENT treatment, improving healthcare infrastructure and spending, and increasing knowledge and awareness about ENT procedures across the world are the key factors driving the market.
Ambulatory centers will have the fastest market growth, during the forecast period. This is attributed to the increasing number of minimally invasive ENT procedures at outpatient centers. Further, these places offer cost-effectiveness over full-fledged hospitals as they are often dedicated to one medical subspecialty. This is why they have specific equipment and limited staff.
These end users are covered in the report:
- Hospitals (Largest Category)
- ENT Clinics
- Ambulatory Centers (Fastest-Growing Category)
- Others
Geographical Analysis
- North America leads the market with a revenue share of 40%, in 2024.
- This is attributed primarily to the improving reimbursement scenario for ENT procedures and the presence of strong market players in this region.
- In addition, the growing awareness about the benefits of ENT devices leads to the increased acceptance of these devices in the region.
- It is also home to most of the established medical device companies, which leads to the wide accessibility and cost-effective of ENT equipment.
- The U.S. and Canada have a favorable medical reimbursement scenario, with encourages people to go even for elective procedures, just as nose jobs for aesthetic purposes.
- The APAC market is expected to grow at a high growth rate, where China and India are major markets in the region.
- The key growth driving forces for the regional market include the presence of a high patient pool with sinusitis, the increase in awareness of these devices, and the rise in the elderly population.
- Governments in regional countries are also raising their spending on healthcare infrastructure to make quality care affordable and available to the masses.
- Additionally, the increasing number of ambulatory centers and small, independent ENT clinics drives the demand for the associated equipment.
- Further, the region is witnessing an increasing prevalence of ENT diseases, which is perhaps the basal driver for the market.
- In India, for instance, hearing loss prevalence is estimated at over 25% of the population, thus presenting a significant healthcare burden and considerably affecting the quality of life.
- Similarly, a study forecasts 2.1 million new cases of head and neck cancer in the country by 2040, which would make ENT devices even more critical.
Mentioned below is the geographical breakdown of the market:
- North America (Largest Regional Market)
- U.S. (Larger Country Market)
- Canada (Faster-Growing Country Market)
- Europe
- U.K.
- Germany (Largest Country Market)
- France
- Spain (Fastest-Growing Country Market)
- Italy
- Rest of Europe
- Asia-Pacific (APAC) (Fastest-Growing Regional Market)
- China (Largest Country Market)
- India (Fastest-Growing Country Market)
- Japan
- Australia
- South Korea
- Rest of APAC
- Latin America (LATAM)
- Brazil (Largest Country Market)
- Mexico (Fastest-Growing Country Market)
- Rest of LATAM
- Middle East and Africa (MEA)
- Saudi Arabia (Largest Country Market)
- South Africa
- U.A.E. (Fastest-Growing Country Market)
- Rest of MEA
Want a report tailored exactly to your business need?
Request CustomizationWe are Trusted by
Client Testimonials
Working with P&S Intelligence and their team was an absolute pleasure – their awareness of timelines and commitment to value greatly contributed to our project's success. Eagerly anticipating future collaborations.
McKinsey & Company
India
Unmatched Standards
Our insights into the minutest levels of the markets, including the latest trends and competitive landscape, give you all the answers you need to take your business to new heights
Complete Data Security
We take a cautious approach to protecting your personal and confidential information. Trust is the strongest bond that connects us and our clients, and trust we build by complying with all international and domestic data protection and privacy laws
Customize the Report to Align with Your Business Objectives
*
*
*
Request the Free Sample Pages
*
*
*