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With network service providers integrating policies for offloading mobile data traffic to wi-fi service networks, the need for wi-fi test equipment is increasing. The increased adoption of smart devices and need for mobile data offloading are some of the growth drivers for the global Wi-Fi test equipment market. In order to switch their data traffic to wi-fi, the mobile operators require latest monitoring and wi-fi test equipment solutions to confirm that the wi-fi networks meet carrier-grade quality requirements. As users are offloading their data traffic to wi-fi services, there is a need to ensure proper functioning and efficient working of wi-fi networks. The demand for offloading data traffic is expected to increase, due to the growing global adoption of smartphones, which consume huge amount of data. The increase in the use of technology has created growth opportunity for the Wi-Fi test equipment market, as consumers are moving towards smart devices, such as smartphones, iPads, smart watches, which provide integration of voice, video and data transfer, through a single device.
Wi-fi technology is unlicensed, inexpensive, and widely available, and has become the most widespread solution for cellular offload. Wi-fi testing helps service providers to provide error-free and efficient networks. With the growing acceptance of multimedia applications by users, the demand for wi-fi test equipment is anticipated to grow. The usage of multiple media sources, such as graphics, images, text, audio/sound, animation or video is influencing the growth of the global wi-fi test equipment market. The visualization of different kinds of multimedia involves high transfer rate and continuous wi-fi network, which is available only if the wi-fi network is functioning properly and tested.
The enterprise IT department segment is estimated to witness high growth in near future, due to steady increase in the number of small and medium-sized businesses (SMBs). The progression of internet of things (IoT) and bring your own device (BYOD) is anticipated to influence the growth of the global market. The penetration of BYOD trend in enterprises will increase in the future, as the small and medium businesses are turning into large businesses. The need for efficient wi-fi prevails, as employees are more comfortable with a personal device and become expert while using it. The “bring your own device” trend has made employees more productive. The need for proper functioning of Wi-Fi networks require efficient wi-fi test equipments, due to which, the global market is expected to flourish in the near future.
The absence of fixed protocols to maintain compliance with the new standards in the wi-fi industry restricts the vendors from entering into global market. As the latest standard approved by the wi-fi alliance is different from the earlier standards used to develop wi-fi test equipment, it has become difficult for test equipment retailers to manufacture products, which are approved by the alliance. The Wi-fi test equipment vendors need to certify that the testing equipment are high on quality and performance, and capable of certifying that the wi-fi networks are resilient, rugged, and scalable. Danaher Corporation, Cobham PLC, NetScout Systems, Inc. Spirent Communications, and Ixia are some of the competitors in the global wi-fi test equipment market.
Global Wi-fi Test Equipment Market Segmentation: