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The intense need to improve the quality of protection, and increased network complexity of specialized threat protection and analysis, are the major growth drivers of the specialized threat analysis and protection market. Enterprises are gradually implementing software as a service (SaaS)-based solutions, due to the welfares offered by them, such as the accessibility of pay-per-use models and prompt access. These solutions automatically keep the product up to date, enabling it to respond towards the modern security threats. Growth in the number of enterprise security requirements has increased the demand for software as a service (SaaS) based specialized threat analysis, and protection solutions which has beaten the demand for traditional IT security solutions.
Specialized threat analysis and protection involves, preventing and detecting cyber-attacks and malware-based attacks. It includes individuality and access management, intrusion detection, encryption, and other innovative security software. They are based on signature-less technology, such as emulation, big data analytics, sandboxing, and containerization. The signature-less products, also allow forensic analysis and reverse engineering of the identified threats.
The specialized threat analysis and protection (STAP) market can be classified on the basis of the types of threats, detection techniques, functionalities and, components. On the basis of different types of threats, the STAP market can be divided into trojan, virus, worm, adware, keylogger, backdoor, exploit, dropper, phishing, cookies, bluesnarfing, boot sector virus, mouse tracking, browser hijackers, obfuscated spam, and crimeware. On the basis of threat detection, the global specialized threat analysis and protection market can be divided into sandboxing, emulation, big data analysis and containerization. Functionalities involved in STAP include endpoint security, web security, messaging security, network security, security management, vulnerability management and cloud based security. Components of STAP include, intrusion detection and prevention, identity and access management, encryption, and advanced security malware.
One of the key trends witnessed in the STAP market is the increasing response of clients for the cloud-based safety solutions. The access to cloud-based safety solutions is increasing within the global specialized threat analysis and protection market, mainly due to the significant advantages accredited to such solutions. Advanced threats are anticipated to drive growth in defense analysis market; while organizations are realizing that they need enhanced protection against targeted attacks that use malware to snip financial information. With the advent of specialized threats, such as intellectual property and financial theft; specialized threat analysis and protection technology is being accepted by enterprises to identify, evaluate, and prevent these threats. Societies in the banking, financial services and insurance (BFSI), and government sectors, have also realized the need for protection against targeted attacks, and have begun to install specialized threat analysis and defense solutions.
The high cost of operation and issues associated with automation, scalability, and professional expertise are the major challenges, faced by the global specialized threat analysis and protection (STAP) market. Certain organizations cease from investing in such solutions, due to the high expenditures accompanying them. In addition, there are certain unseen expenses involved in the upkeep of advanced threat security solutions. Such factors discourage end-users from implementing these products, thus disrupting the development of the global specialized threat analysis and protection market.
Some of the major competitors in the global STAP market are Palo Alto Networks, EMC Corporation, Check Point Software Technologies Ltd., Fortinet, Inc, McAfee, Inc, Juniper Networks, Inc., Symantec Corporation, and Trend Micro Incorporated.