| Study Period | 2019 - 2032 |
| 2024 Market Size | USD 5.1 Billion |
| 2025 Market Size | USD 6.7 Billion |
| 2032 Forecast | USD 68.2 Billion |
| Growth Rate (CAGR) | 39.30% |
| Largest Region | North America |
| Fastest Growing Region | APAC |
| Nature of the Market | Fragmented |
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The global robotic process automation market was valued at USD 5.1 billion in 2024, and it is expected to grow at a CAGR of 39.3% during 2025–2032. The key factors responsible for the growth of the market include the ease of handling business processes, higher efficiency, and enhanced customer experience offered by RPA solutions.
Moreover, the rising integration of the latest technologies and the surging demand for virtual workforces is aiding the market growth, as RPA offers several key advantages, the most significant one is lower overhead costs. It eliminates the expenses of supporting and hiring employees, as well as safety costs, transportation and travel expenses, in-office insurance, retention costs, and the costs of outsourcing employees and using external experts.
Owing to the customer service-related issues created by the COVID-19 pandemic, several companies shifted to bots, or software robots to continue operations despite the restrictions. Due to this, significant growth was observed in the market for RPA during the pandemic. In addition, governments and companies have been leveraging RPA robots to track patients, optimize supply chains, assist students and teachers in online classes, and respond to the increasing demand for online shopping.
Partnerships among software vendors and service providers are a key trend that has been observed in the RPA market in recent years. The adoption of RPA in several business processes is resulting in an increasing number of strategic partnerships among RPA system integrators, cloud service providers, and other service providers.
The automated solution category accounted for the largest revenue share, of 65%, in 2024 and is further expected to dominate the market during the predicted period. This is ascribed to the increasing efforts of enterprises to automate their basic operations and processes, such as customer query handling, data entry, scanned document uploading, and information verification, for automatic approvals and rejections. Moreover, these solutions allow firms to save their operating expenses by automating high-volume, repetitive processes with a 0% error rate.
Furthermore, the decision support and management category will witness the fastest growth in the coming years. This can be because it enables bots to make decisions and follow business rules with more accuracy, without translating into additional costs for organizations. Such bots can be used for automating order processing and payment, procurement, monitoring inventory levels, and tracking shipments, which further contributes to the market growth in this category.
These processes are covered:
The rule-based operation category accounted for a larger revenue share in 2024, and it is further expected to maintain its dominance during the forecast period. This is due to the rule-based software’s efficient execution of repetitive activities without the need for human intervention or expertise. In addition, this solution uses pre-defined inputs to run corporate applications, leveraging the existing user interfaces. Additionally, its rising application areas, such as office tasks, including invoice processing, data entry, and data collection from multiple apps; and customer service and IT support, further drive the demand for rule-based software.
The knowledge-based operation category will register the higher CAGR in the coming years, of 40%. With the help of knowledge-based RPA, machines take care of operations that require human judgment or expertise, on their own, as it utilizes advanced technologies, such as AI, deep learning, cognitive computing, big data, and natural user interface, combined with higher computing power and stronger connectivity. Moreover, its capabilities of operating in unregulated domains and processing unstructured data make it more popular in the robotic process automation market in the coming years.
These operations are covered:
The service category accounted for a larger revenue share in 2024, of 55%, and it is expected to maintain its position during the predicted period as well, advancing with a substantial CAGR. This is attributed to the rising demand for RPA services across different verticals. Additionally, service providers are continuously improving their consulting, advisory, and training services, which are resulting in reducing costs and increasing scalability for users.
Such services can be classified into professional, implementation, and training. Among these, professional services dominate the market. This is because companies such as Accenture PLC and Capgemini SE offer professional services for RPA strategy applications, including operating model, roadmap, and business case; opportunity identification; vendor selection; pilot advisory; and execution support.
The software category will register the faster growth during the forecast period. This can be due to the increasing adoption of RPA software across several verticals to drive efficiency and eliminate the wastage of time in business operations through rapid automation of manual, rule-based, and back-office administrative processes.
These offerings are covered:
Large enterprises generated the higher revenue in the RPA market in 2024. Large organizations rely on labor on a large scale for every-day general-knowledge process work, in which people perform high-volume and highly transactional functions. This is because employees deal with several stakeholders at multiple levels and markets/regions, thereby creating numerous data sets. Owing to such factors, large enterprises have been the early adopters of the RPA technology, thus generating higher revenue for the market.
The SMEs category is projected to register faster growth in the robotic process automation market during 2025–2032, of 41%%. This can be attributed to the surging adoption of RPA solutions by SMEs to become more productive, transform manual business processes, and handle more data with a smaller workforce. Moreover, because of the improved operational performance and lower costs of RPA, the technology is becoming more common in SMEs.
These organizations are covered:
The largest revenue share, of 40%, was held by the BFSI vertical in 2024. Several industry challenges, such as complex middle- and back-office processes and expansive and fragmented IT environments, drive BFSI companies to deploy automation solutions. These days, RPA solutions are performing common banking tasks, such as filling forms, copying and pasting data, opening emails and attachments, merging data from multiple places, following decisions and rules, and gathering and reformatting data into reports.
The retail and consumer goods category is expected to grow at the highest rate in the market during the forecast period, based on vertical. This can be because these solutions offer several benefits to players operating in the retail and consumer goods industry, such as savings on unnecessary spending on resources and improvements in revenue cycle management. It also allows retailers to adjust pricing, production, and inventory faster.
These verticals are covered:
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Geographically, the North American region dominated the robotic process automation market in 2024 with 45% revenue. This was owing to the high penetration of process management and automation solutions across the two countries in the region. Furthermore, the presence of a large number of companies that offer offshore customer services, coupled with the availability of major RPA vendors, results in the dominating share of the region in the global market.
The U.S. has the larger regional market share, owing to the extensive government support for RPA adoption. Several government agencies are using RPA solutions to eliminate compliance issues, reduce their backlogs, improve throughput, and save costs. In 2020, the General Services Administration (GSA) announced the initial publication of its Federal RPA Program Playbook that is designed to assist agencies in establishing new RPA programs and provide guidance for existing programs. GSA states that the current RPA programs operating within agencies are achieving roughly five hours of workload elimination per employee. If the government deployed RPA at scale and achieved only 20 hours of workload elimination per employee, the net capacity gained would be worth USD 3 billion.
Geographically, the APAC market is expected to witness the fastest growth during the forecast period, at a CAGR of 42%. This can be ascribed to the rising internet penetration, surging awareness of automation, rapid economic growth, and growing IT service industry in the region. Furthermore, the rising disposable income in several developing countries is substantially increasing the adoption of these solutions in APAC.
In the Asian market, software vendors have grown notably in recent years, opening new offices in India, China, Japan, and South Korea. Among all countries, China holds the largest share in the APAC RPA market, majorly due to the fast economic growth and early adoption of modern technologies, when compared to other regional countries. Also, the growing number of investments and startups in the APAC region is projected to create opportunities for the RPA market.
These regions and countries are covered:
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