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Endpoint Detection and Response Market Overview
Growing adoption of the bring-your-own-device (BYOD) policy among organizations and increasing number of security breaches are the key factors driving the growth of the market across the world. An endpoint detection and response solution continuously monitors and collects activity data from endpoints, analyzes this data to identify threat patterns, and automatically responds to identified threats to remove or contain them and notify the security personnel.
Based on component, the global endpoint detection and response market has been bifurcated into solution and service, wherein the solution category held the larger share in 2019. This can be ascribed to the increasing adoption of these solutions by companies for securing all endpoint devices to ensure data security. On the other hand, the service category is expected to witness faster growth in the market during the forecast period (2020–2030). Increasing demand for solution integration, maintenance, and consulting services is the key factor driving the market in this category.
The market has been divided into on-premises and cloud models when segmented on the basis of deployment type. Of the two, the cloud category is expected to witness faster growth during the forecast period. Cloud deployment offers higher scalability and speed and enhanced service and management capabilities. Moreover, it does not require any hardware investment, which further helps companies reduce their operational expenditure.
Based on enterprise, the endpoint detection and response market has been classified into large enterprises and small & medium enterprises (SMEs). Between the two, large enterprises generated higher revenue in the market in 2019. Large enterprises generally have dispersed operations and possess a massive amount of critical business data. Besides, they are increasingly focusing on the adoption of the BYOD policy to increase productivity; however, this is making their systems vulnerable to data leakage. Thus, they are generating a high demand for endpoint security solutions to protect their confidential data.
Globally, APAC is expected to witness the fastest growth in the endpoint detection and response market during the forecast period. Technological advancements in developing countries, primarily in China and India, rising number of data breaches, and increasing IT spending are the key factors supporting the growth of the market in the region.
Endpoint Detection and Response Market Dynamics
Increasing adoption of the BYOD policy is one of the key factors driving the growth of the endpoint detection and response market, globally. Enterprises are looking for ways to increase the efficiency and productivity of their employees. As the demand for mobility in the workplace is increasing from employees, enterprises have started implementing the BYOD policy. It enables employees to carry their own devices, such as laptops, smartphones, and tablets, to the workplace and use them with enterprise mobility applications to easily access corporate data.
Furthermore, a rise in the usage of cloud-based apps has made BYOD adoption easier for enterprises, as the data stored on the cloud can be accessed from any location, which enables employees to work anytime, from anywhere. The adoption of the BYOD policy helps organizations to increase productivity and reduce their IT expenditure and related infrastructure setup time. As per a study conducted by Cisco Systems Inc., BYOD policy implementation can help a company save $350 per employee in a year. Thus, companies are increasingly adopting the policy. However, with the growing popularity of BYOD, data security has become a major concern for organizations, which is why they are increasingly adopting endpoint security solutions to track activities from endpoints and minimize the chances of data leakage.
Endpoint Detection and Response Market Competitive Landscape
Owing to the presence of a large number of market players, the competition in the endpoint detection and response market is quite high. In recent years, market players have taken several strategic measures, such as mergers and acquisitions, partnerships, and product launches, to strengthen their foothold in the market. For instance, in November 2019, Broadcom Inc. acquired the enterprise security business of Symantec Corporation, a U.S.-based security solution provider, for an amount of $10.7 billion. With this acquisition, Broadcom was able to enhance its portfolio of enterprise security solutions to serve a larger customer base.
Some of the key players operating in the endpoint detection and response market are Broadcom Inc., Cisco Systems Inc., Carbon Black Inc., Crowdstrike Inc., Cybereason Inc., FireEye Inc., Deep Instinct Ltd., OpenText Corporation, McAfee LLC, Digital Guardian Inc., Tripwire Inc., and Dell Technologies Inc.
The report also provides a country-wise analysis. Some of the major countries covered in the report are the U.S., Canada, Mexico, Brazil, the U.K., Germany, France, Italy, Spain, Russia, China, Japan, India, South Korea, Australia, South Africa, Turkey, the U.A.E., and Saudi Arabia.
Market Size Breakdown by Segment
The endpoint detection and response market report offers comprehensive market segmentation analysis along with market estimation for the period 2014–2030.
Based on Component
Based on Enterprise
Based on Deployment Type
Based on Enforcement Point
Based on Vertical