Data Monetization Market Future Prospects
The global data monetization market size is USD 4.4 billion in 2024, and it is expected to advance at a CAGR of 17.8% during 2025–2032, to reach USD 16.5 billion by 2032. The major factors credited for the growth of the market include the huge volume of data generated and decreased cost of data storage, as a result of technological advancements. Moreover, the rapid adoption of advanced analytics and visualization solutions is also driving the market growth.
The manufacturing sector has also been using data monetization largely after the advent of Industry 4.0. Moreover, manufacturing companies gained access to large amounts of data. This data, when combined, can provide breakthrough insights for the transformation of their manufacturing systems. For instance, Rolls-Royce fitted engines with sensors to capture data and analyze it in real-time so as to provide aftersales services and support for its aircraft engines to its customers.