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Corporate LMS Market Overview
The corporate LMS market is on the rise due to a large number of corporates widely adopting such advanced learning solutions. Substantial cost benefits as compared to legacy learning systems, and proven results based on increased productivity and efficiency of employees are some of the prime factors backing the adoption of LMS in corporate sector. LMS are a set of software applications that are being rendered to plan, manage and deliver advanced learning processes. Such applications use web based technologies to administer, track, manage, and report the delivery of various content, and also evaluate the performance of learning participants in a structured manner. Various positive impacts of corporate LMS are also leading to the complete replacement of traditional form of corporate learning with advanced LMS solutions. Further, LMS is also becoming more prominent among corporates due to its cloud based releases through which businesses around the world can train their employees irrespective of their geographical location. Therefore, the market for corporate LMS is expected to grow at a good rate in the near future.
Apart from this, the growth in corporate LMS market is also influenced by factors such as advanced LMS platforms, which are specifically designed for corporates to help business float a wide range of online courses including employee on-boarding resources, compliance training, and various workshop courses. Organizations across industries are getting increasingly inclined towards new corporate LMS software, as it acts like a centralized repository for a range of learning content for both employees and administrators. They enable higher accountability and greater visibility for overall employee development, and also offer seamless integration with human resource (HR) management suites.
The corporate LMS market is mainly categorized into employee training, customer training, compliance training, and channel training. The enterprise size category is further bifurcated into small & medium enterprise (SME), and large enterprise. Large enterprise accounted for a larger market than SME in terms of revenue generation, and is also expected to generate higher demand for corporate LMS, during the forecast period. According to deployment type, the market is segmented into cloud and on-premise. In 2016, the on-premise deployment accounted for the larger market share, however, the market for cloud deployment is expected to grow the fastest during the forecast period. On the basis of service, the market is classified as implementation, integration, consulting, and maintenance service. The industry verticals covered in the global market include bio-technology, education, energy, engineering, BFSI, healthcare & pharmaceuticals, legal, retail & manufacturing, IT & telecom, transportation & logistics, digital marketing, and others.
Corporate LMS Regional Outlook
North America has been the largest corporate LMS market in terms of revenue generation, and is also expected to lead, during the forecast period. The favourable policies of the U.S. government for advanced corporate learning solutions, and early adoption of solutions by regional businesses, is escalating the LMS adoption environment in the region. However, the market in Asia-Pacific is expected to grow the fastest during the forecast period, owing to the rise of multinational companies, and increasing demand for corporate training solutions in the region.
Corporate LMS Market Dynamics
Major trends observed in the corporate LMS market are rising popularity of bring your own device (BYOD) policies among corporates, and rapid emergence of mobile based learning. Factors driving the growth of global corporate LMS industry include automated employee assessment functionalities, real-time training and evaluation, and cloud based assessment system. Lack of adequate integration support and technical constraints in implementing advanced LMS are some of the factors which are expected to hinder the growth of the global market, during the forecast period.
Corporate Learning Management System Market Competitiveness
The market competitiveness in LMS industry is currently surging with increase in various product and service extensions, and technological innovations by major players. For instance, recently, Adobe released its latest version of e-learning authoring tool: Adobe Captivate, and its LMS- Adobe Captive Prime. The new offerings are specifically meant for specialists in training, learning and development, and corporate HR departments. Regional players are finding difficulties to compete with major market players in terms of technology and pricing. Further, to gain a competitive edge, established players are investing to grow inorganically, by acquiring regional and local players. Some of the key players in this industry include Oracle, SAP, IBM Corporation, Agylia, Adobe, Skillsoft, Intellum, and Cornerstone OnDemand.