Content Services Platforms Market Analysis

Content Services Platforms Market Insights

Component Analysis

The solutions category dominates the market with 70% share. This is because a wide range of content services platform solutions are available for various purposes, such as document & record management, case management, workflow management, data capture, information security & governance, and content reporting & analytics. They bring all of a company’s content operations on a single platform, helping streamline digital marketing, customer interaction, and data analytics.

The services bifurcation is expected to witness the faster growth, of 18%, during the forecast period. training & consulting, support & maintenance, deployment & integration, data backup and recovery, software upgrades, and disaster recovery are vital for companies using or looking to use content services platforms. These services remove the additional burden that comes with using such solutions off companies’ shoulders and allow them to focus on their core operations.

The following components have been analyzed:

• Solutions (Larger Category)
  • Document & record management
  • Case management
  • Workflow management
  • Data capture
  • Information security & governance
  • Content reporting & analytics
  • Others
• Services (Faster-Growing Category)
  • Training & consulting
  • Support & maintenance
  • Deployment & integration
  • Others

Deployment Analysis

Cloud-based platforms dominate the market with 80% share, and they will have the higher CAGR, of more than 16%, in the coming years. This growth can be attributed to the increasing need for easier procurement, deployment, operations, and access to new technologies by end users. As a result, native SaaS and PaaS vendors in the market witnessed significant growth, and also, traditional companies have been shifting their offerings to SaaS and PaaS solutions gradually. Further, by eliminating the need for onsite IT hardware and resources, they offer cost-effectiveness, which is vital for SMEs. Additionally, most cloud vendors comply with the international regulations on data security, thus alleviating the concerns of companies traditionally associated with software hosted on third-party servers.

These deployments are covered in the report:

• On-Premises
• Cloud (Larger and Faster-Growing Category)

Enterprise Size Analysis

Large enterprises hold the larger share, of 60%, as they heavily invest to adopt new technologies, and choose on-premise deployment mode to minimize the data security concerns. Thus, the category contributed about 65% revenue share to the market in 2021. Moreover, vendors have been shifting to cloud-based content services platform in recent years, as platforms can be accessed from anywhere at any time. However, companies also have their own servers to minimize data breach concerns.

SMEs are likely to have the higher CAGR, of 17%, during the forecast period. This can be ascribed to the rise in the culture of remote working along with ease in tracking employee efficiency. They prefer cloud-based platforms, as these are cost-effective.

The segment is bifurcated as below:

• Large Enterprises (Larger Category)
• Small and Medium Enterprises (Faster-Growing Category)

End Use Analysis

The banking, financial services, & insurance category is the largest, with a share of 35% in 2024. It is also the fastest-growing, with 17% CAGR, over the forecast period. This is attributable to the high adoption of cloud solutions in the sector, especially for storage, reporting and analytics, containers and APIs, and master data management.

The report offers insights into the below-mentioned end uses:

• Banking, Financial Services, & Insurance (Largest and Fastest-Growing Category)
• Government & Public Sector
• Manufacturing
• IT & Telecommunication
• Healthcare and Life Sciences
• Retail and Consumer Goods
• Energy and Utilities
• Media and Entertainment
• Others