Publishing: September 2021 | Report Code: IM12010 | Available Format: PDF
Content Delivery Network Market Overview
The global content delivery network (CDN) market is projected to grow at a substantial rate during the forecast period (2020–2030). A CDN refers to a group of servers distributed geographically, which work together to offer fast delivery of online content. Rising demand for high-quality video content among the growing online users, rising per capita online data consumption, and increasing demand for latency-free online gaming experience are the major factors driving the growth of the market. Furthermore, rapid developments in the broadband infrastructure of countries, globally, have substantially enhanced the broadband speed, which in turn, is propelling the growth of the content delivery network market.
The content delivery network market on the basis of content type is classified into dynamic content and static content. Between the two, the dynamic content category is projected to hold larger market share in 2030. Dynamic content is any content on a website that changes continuously according to user requests. It can be live content, like news broadcast or live concerts. It also can be available on demand where a user requests for the data, such as online videos, audios and images, that are stored on streaming media servers. The growing demand for online video streaming is driving the growth of dynamic content category in the market.
The content delivery network market based on component is categorized into solutions and services. Between the two, the solutions category dominated the market during the historical period (2014–2019). The category is further classified into media delivery, web performance optimization, and cloud security. Among these, media delivery category held the largest market share in 2019. The growing number of smartphones and other devices capable of supporting digital media boost the growth of the category in market. Easy accessibility of high-speed network has further offered the customers a choice to access the desired media, anywhere and anytime. Thus, the requirement for CDN solutions for latency-free media delivery is propelling the category growth in the market.
The content delivery network market in terms of application is categorized into e-commerce and retail; online gaming; media and entertainment; healthcare services; eLearning; IT and telecommunication; banking, financial services, and insurance (BFSI), and others. Among these, the media and entertainment category generated the largest revenue in the market in 2019. The growth in over-the-top (OTT) media services and e-advertisements is driving the market in this category. CDN solutions are addressing the growing demand for monetization, engagement, and effective management of information and digital data through multiple distribution channels and across several platforms, including live streaming, live linear, and video on demand (VOD). Such factors, in turn, are propelling the adoption of CDN solutions in the media and entertainment industry.
Geographically, in 2019, North America generated the highest revenue in content delivery network market across the globe. The region has large base of internet users using ultra high definition (UHD or 4K) content. Furthermore, the region also has easy high-speed data network access. The existence of numerous CDN solution providers and all other these factors are propelling the growth of the market. For instance, the U.S. has the presence of several major companies that offer CDN services, such as Amazon Web Services Inc., Microsoft Corporation, Akamai Technologies Inc., and Cloudflare Inc., among others.
Content Delivery Network Market Dynamics
Rising demand for improved video content and VOD services is driving the growth of the content delivery network market, globally. VOD is a programming system that enables a user to select and watch desired video or listen to audio as per convenience. Several companies, such as Netflix Inc., Amazon.com Inc., Viacom 18 Media Pvt. Limited, Star India Private Limited, and Sony Pictures Entertainment Inc., among others, are currently offering VOD services. These VOD service providers offer wide range of movies, web series, and other online contents. Thus, the necessity of providing latency-free content over the network and provide improved video content and delivery is driving the content delivery network market growth.
Content Delivery Network Market Competitive Landscape
Some of the major players operating in the global content delivery network market are Microsoft Corporation, Akamai Technologies Inc., Cloudflare Inc., Limelight Networks Inc., IBM Corporation, Amazon Web Services Inc., Deutsche Telekom AG, Google LLC, QUANTIL, AT&T Inc., G-Core Labs S.A., StackPath LLC, OnApp Limited, Verizon Communications Inc., CenturyLink Inc., Broadpeak, NTT Communications Corporation, Citrix Systems Inc., and Comcast Cable Communications Management LLC.
Several companies are involved in strategic developments, such as partnerships and collaborations, in order to maintain their presence in the market. For instance, in April 2019, Akamai Technologies Inc. announced that the company integrated its CDN capabilities with Microsoft Azure Media Services and Blob Storage. The company stated that this collaboration will benefit media organizations by making it more cost effective and easier to combine cloud-based video processing with edge delivery.
The report covers country-wise content delivery network market analysis. The major countries covered in the report are the U.S., Canada, the U.K., Germany, France, Italy, Spain, China, Japan, South Korea, India, Brazil, Mexico, Saudi Arabia, the U.A.E, and South Africa.
Content Delivery Network Market Size Breakdown by Segment
By Content Type
By Provider Type
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