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The global breathable films market is projected to showcase strong growth in the near future, on account of the increasing focus on maintaining hygiene standards coupled with the rising awareness on personal care and cleanliness. Additionally, the increasing purchasing power of consumers, supported by the rising disposable income, is expected to further propel the market for personal hygiene products, thereby boosting the market for these films.
The breathable films market has been categorized into polyester, polyethylene, polypropylene, and others, on the basis of raw material type. Among these, the polyethylene category is expected to account for a significant market share during the forecast period. Polyethylene-based films offer numerous advantages in comparison to other films, owing to which they have a higher rate of adoption. Some of these advantages are their higher permeability, strength, and absorption rate. Additionally, they have a significantly less cost than other materials.
The breathable films market has also been categorized on the basis of application into personal hygiene, medical, food packaging, building & construction, textiles, and others. Of these, the personal hygiene category is expected to account for a significant share in the market throughout the forecast period. This can be ascribed to the increasing demand for personal hygiene products, such as sanitary pads, diapers, and adult incontinence products. Breathable films serve as ideal backsheets in such products, owing to which they are required in high volumes.
Geographically, Asia-Pacific (APAC) is expected to be the largest market for these films during the forecast period. In recent years, the demand in the region has increased significantly on account of the increased consumer spending, complemented by the rise in disposable income, in emerging economies such as China, India, and Thailand. Additionally, rising population levels in China and India are further resulting in the increased consumption of breathable films for hygiene products. Owing to these factors, the breathable films market is expected to continue witnessing a strong demand during the forecast period.
The market, in the near future, is likely to be driven by the significantly high demand for hygiene products, such as sanitary towels and baby diapers, across the world. Moreover, the rising awareness on the importance of hygiene is likely to result in the increased adoption of these products in emerging economies. Additionally, the increase in consumer spending is projected to drive the breathable films market during the forecast period.
Although the market holds a strong growth potential, it has a limited demand in mature markets such as the U.S., Germany, France, and the U.K. Besides, people in these countries are increasingly adopting biodegradable diapers, sanitary pads, and adult incontinence products. With the rising focus on curtailing plastic consumption, developed nations are moving toward sustainable solutions. Such factors are likely to hinder the market growth to a certain extent.
Some of the companies operating in the global breathable films market are Arkema S.A., Toray Industries Inc., RKW Group, Mitsui Chemicals Inc., Berry Global Group, Schweitzer-Mauduit International, American Polyfilm Inc., Innovia Films, Skymark Packaging Solutions, and Covestro AG.
The study provides the historical as well as the forecast market size for the breathable films market.
The breathable films market report offers comprehensive market segmentation analysis along with market estimation for the period 2014–2030.
Based on Raw Material Type
Based on Application
Based on Product Type