Saudi Arabia Dietary Supplements Market Analysis

Saudi Arabia Dietary Supplements Industry Insights

Product Type Insights

Combination dietary supplements will be the largest category, with a market share, of 35%, in 2024. This is because people are more concerned about their lifestyle and health and want to reduce their risk of disease. Combination dietary supplements are in high demand since they are essential for health and wellbeing. Moreover, the increasing prevalence of chronic diseases is augmenting the demand for these supplements.
The product types analyzed for this report are:

• Vitamin
• Combination Dietary Supplements (Largest Category)
• Protein (Fastest-Growing Category)
• Herbal Supplements
• Fish Oil and Omega Fatty Acids
• Others

Form Insights

Tablet is the largest category, with a market share of 45% in 2024. This is due to the rising demand for transportability and single-serve convenience. Additionally, tablets are preferred because of their low cost, extended shelf life, and simple packaging methods.

The forms included in this report are:

• Capsule
• Tablet (Largest Category)
• Powder (Fastest-Growing Category)
• Soft Gel
• Liquid

Distribution Channel Insights

Pharmacies and drugstores is the largest distribution channel, in 2024. This is due to their significant national presence and consumers' trust in health-related items.

The online distribution channel is rapidly growing, with a CAGR of 7.0%, from 2024 to 2030 in the market. This is due to the rising internet penetration, growing popularity of e-commerce and online pharmacies, a vast product range available here, and the convenience of shopping they offer.

The distribution channels analyzed in this report are:

• Pharmacies and Drugstores (Largest Category)
• Online (Fastest-Growing Category)
• Supermarkets and Hypermarkets
• Others

Application Insights

Energy and weight management is the largest application, in 2024, and it is the fastest-growing category, in the forecast period. This is due to the rising consumer consciousness of health and the rising focus on fitness among young consumers. This leads to a higher demand for dietary supplements that help with energy enhancement and weight control.

The applications analyzed in this report are:

• Immunity
• General Health
• Energy and Weight Management (Largest and Fastest-Growing Category)
• Bone and Joint Health
• Others

End User Insights

The adult category will be the largest, in 2024 and it is expected to be the fastest-growing too, in the forecast period. This is due to the work pressure, which may cause health issues such as diabetes and obesity. Moreover, adult consumers usually lack the time to take care of their bodies and make healthy food choices to support their lifestyles.

These end users are included in the report:

• Adults (Largest and Fastest-Growing Category)
• Geriatrics
• Pregnant Females
• Children
• Infants