Nutraceuticals Market Share

Market Share for Nutraceuticals

Market Nature – Moderately Fragmented

The nutraceutical market is highly competitive and moderately fragmented due to the diverse products available with local and international players. The major companies in the market are those that operate globally, such as Amway, Nestle, and General Mills.

The evolving and dynamic nature of the market has impelled players to be innovative and competitive. Technical advancements have raised consumers’ awareness of healthy eating and proper nutrition, which essentially drives the market.